The housing fair event City Living to attract visitors to Jätkäsaari in September

Housing Fair Finland will organise a new urban event in collaboration with the City of Helsinki from 1–9 September 2018. The event will highlight new innovations in urban living and showcase the everyday life of Jätkäsaari residents. The housing fair event City Living in Jätkäsaari will include discussions about urban living in the future, and visitors will be able to get a glimpse into the lives of Jätkäsaari residents, their shared spaces, roof-top saunas, city blocks and their courtyards as well as the parks in the area. Access to the event is free.

A housing fair is a testing platform for various types of housing, and a new example of the activities is the Hackathon to be held during the City Living event.

The new event concept for the housing fair can be implemented in all types of emerging urban environments in Finland and overseas.

"Working together with the City of Helsinki and our other partners, we want to build and develop opportunities for living in the urban environment," saysHarri Tuomaala, Managing Director of the Housing Fair Finland Co-op.

The first urban housing event in September will look at living in the city using Jätkäsaari as an example. The themes of the event's seminars and discussions will include the city as a service, new concepts of housing, the everyday life of the ageing population, communal living, sustainable urban development and people-oriented architecture. The panels will be made up of specialists including urban researchers from the universities of Helsinki, Tampere and Jyväskylä, researchers from the Centre of Excellence in Research on Ageing and Care, architects working in the housing sector, urban builders and service providers. The seminar programme will be published at the beginning of August.

The AEC (Architecture, Engineering, Construction) Hackathon, an international event for the real estate and construction sectors, will be held over the last weekend of the City Living event. It is part of the World Summit on Digital Built Environment WDBE 2018 to be held on 11 and 12 September. The Hackathon, which will focus on the development of housing and living in Jätkäsaari, will be held in the main building of Vanha Poli, now owned by Kojamo, between 7 and 9 September 2018. The event will be co-organised by KIRA-digi, a company that aims to accelerate the digitalisation of public services.

The City of Helsinki invests in the diversity of city living

The housing policy of the City of Helsinki is aimed at balanced urban development and diverse and affordable housing options for people from all different walks of life. This is also the aim in Jätkäsaari, as the city's objectives for housing production management and financing methods are adhered to. There will be ARA rental flats, Hitas and right of residence flats as well as privately owned and rented flats.

"Urbanisation is a global megatrend. Helsinki is also growing quickly, and the number of inhabitants in the city grew by 8,091 people last year. More than 500,000 square metres allocated for housing has been approved in the Helsinki city plan so far this year.

What is behind this growth is people's desire to move to cities. Meeting new people, urban culture and the diversity of services attract people to cities. Helsinki wants to stand out by investing in the city's functionality. We want to offer people the best environment for city living," says the Mayor of Helsinki,Jan Vapaavuori.

Approximately 6,000 people live in Jätkäsaari, and when the area is completed in the late 2020s there will be more than 20,000 residents. The event will highlight issues such as planning, construction and services in the area. Residents and entrepreneurs in the area have been included in the planning of the event.

Interesting programme for residents, families and experts

The City Living event will be perfect for anyone interested in urban housing and living as well as for housing experts. The main venue of the event will be Hyväntoivonpuisto ('the park of good will'), which is to be built in the middle of Jätkäsaari.

An expert programme will run throughout the weekdays of the event, with different themes for each day; the Jätkäsaari forum will gather in the afternoons, and the main events in the evening will attract wider audiences. The area will offer entertainment and music for families during both weekends.

Visitors can also visit homes, communal spaces and city blocks in Jätkäsaari.
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